With Google and Microsoft deals with Twitter to include "real-time" twitter updates into the searches, Twitter is becoming a very big player for the search engine savvy marketer. But be careful as both Google and Microsoft will have certain rules and algorithms to rank certain tweets higher than others and if your tweet is the same as someone else you will find that it will get a lower rank.

Yahoo also has made a shortcut to Twitter content in the Yahoo News area of their site.

But don't worry if you are tweeting about your business or organization and it is all your own tweets, then you can be safe to tweet away and be happy in the thoughts that not only are you reaching your twitter followers but also a lot larger audience on Google, Yahoo and Bing.